How To Run Ads On ChatGPT: A 30-Minute Session | Rebel Video
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A 30-minute session · $97

How to run ads on ChatGPT.

I've built two campaigns. I'll show you both, screen by screen, and you'll build yours alongside me. Account setup through live ad in thirty minutes — then the four-minute version, where Claude builds the whole thing for you.

You already know how this goes. You heard about cheap Facebook ads in 2012, about three years after the people who got rich on them. Same with Google. It never feels like it's happening while it's happening.

Your First ChatGPT Ad

One 30-minute recorded session. Watch it with the Ads Manager open in another tab and you'll finish with a campaign running.

$97

One payment. Immediate access. 30-day refund, no questions.

Get the session →

Includes the copy-paste prompt for the Claude build.

New to this? Start with the free ChatGPT ads reference.

No minimum spend
On May 5, 2026 OpenAI removed the $200,000 minimum and opened self-serve to any US business. Both campaigns in this session run on $25 a day.
1.37% click-through
What one of my cards is running across 1,315 impressions, against a published platform average near 0.91%. You'll see the account.
Four-minute version
The last module hands the entire build to Claude in the browser — prompt included, plus where it got something wrong on mine.
Why now, specifically

Eighty-six days from locked to open.

ChatGPT ads launched on February 9, 2026 with a $200,000 minimum spend, CPM-only bidding, and access limited to large brands and holding companies. In April the floor dropped to $50,000. On May 5 OpenAI killed it entirely, opened a self-serve Ads Manager to every US business, and added cost-per-click bidding, a measurement pixel and a conversions API.

It is now live in nine markets — the US, UK, Canada, Australia, New Zealand, Japan, Korea, Brazil and Mexico — with 31 European countries rolling out. ChatGPT reaches roughly 920 million people a week and about 95% of them are on the free tier, which is the tier that sees ads.

Reported figures put OpenAI's ad revenue at over $100 million within six weeks of launch, against a $2.5 billion target for the year. Nearly 80% of small and mid-sized businesses said they wanted in while the price floor kept them out. That floor is gone, and most of them still don't know it.

Every one of these windows looks obvious afterward and invisible while it's open. This one has a date on it.
What's in the thirty minutes

A campaign gets built. Not a strategy.

Screen shared the whole way. Pause whenever you need to and build alongside me.

01

What this is, and who it reaches

How the ad unit works, and the honest test of whether your customer is even reachable here — before you spend a dollar.

02

Account and pixel

Registering as an advertiser, and installing the measurement pixel first, because you cannot go back and collect data you didn't track.

03

The campaign

Objective, geography, tracking parameters, and the budget field that quietly defaults to $100 a day.

04

Context hints

The part everyone coming from Google gets wrong. There are no keywords here. You describe a person in a moment asking a question — and that is the whole skill.

05

The cards

Why four and not one, the real character ceiling the field won't tell you about, and why a card this small cannot sell anything — only qualify.

06

The page you send them to

Where most first campaigns waste their money, and the two rules I follow on every landing page I build for an ad.

07

The Claude build

The same campaign, again, in about four minutes — built by Claude in the browser while I watch. Full prompt included, and the four rules that keep it from spending your money incorrectly.

08

Reading the numbers

The three figures that matter at day fourteen, what each one tells you to change, and what to ignore.

The part I'd rather you know now

My campaigns have not made a sale yet.

Twenty clicks. Zero form fills so far. I'm not going to show you a screenshot of a hundred-thousand-dollar month on a platform that has only been open to small businesses since May, because nobody honest has one.

What I have is two live campaigns, a card beating the published average click-through, a cost per click under my cap, and thirty minutes of knowing exactly which button does what and which three of them cost me money. That is what an early channel looks like from the inside, and it's what you're buying.

Who this isn't for

Skip this if any of these are true.

  • Your customer is a senior professional at a large company. They're almost certainly on a paid ChatGPT tier and will never see your ad.
  • You want a channel that pays back this week. It won't, and neither did mine.
  • You want theory, frameworks, or a community. This is one video of somebody clicking buttons and explaining why.
  • You're outside the nine live markets. Wait until yours opens, then come back.
Who's teaching it

I run the campaigns I'm showing you.

I'm Joe Chancellor. I run Rebel Video, a YouTube ads agency for local and regional service businesses — roofing, solar, home improvement, law firms. Before that I spent about a decade as a trial attorney.

I'm not a ChatGPT ads guru. There's no such thing yet; the platform has been open to people like us for a few months. I'm an operator who opened the account early, spent his own money, and wrote down what happened.

Questions

Before you buy.

Can anyone run ads on ChatGPT now?

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Yes, in the markets where it has launched. Ads opened February 9, 2026 with a $200,000 minimum and big brands only. On May 5, 2026 OpenAI removed the minimum entirely and opened self-serve to US businesses of any size, with cost-per-click bidding and a measurement pixel. Ads Manager is live in nine markets and expanding into Europe.

How much does it cost to run a ChatGPT ad?

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There's no minimum spend. Recommended starting bids sit around $3 to $5 per click. Both campaigns in this session run on $25 a day, and my actual cost per click is coming in around $2.31, under the cap. Yours depends on how competitive your category is.

Who actually sees ChatGPT ads?

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Only people on the Free and Go tiers. Anyone paying for Plus, Pro, Business, Enterprise or Education never sees one. About 95% of ChatGPT users are on the free tier, but it does mean some professional audiences are effectively unreachable here today. The session covers how to make that call before you spend anything.

Do I need an existing website or ad experience?

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A credit card and one page to send people to. No prior ad experience assumed — the session goes from an empty account to a live ad, explaining each field as it's filled in.

Can Claude build a ChatGPT ad campaign for me?

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Largely, yes. With the Chrome extension it can navigate the Ads Manager and fill in the campaign, ad group and cards in about four minutes. It cannot attach the required image, and it should never click publish. The last module walks the whole process, includes the exact prompt, and shows where it got something wrong on a real campaign and how that was caught.

What if it isn't useful to me?

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Ask for a refund within 30 days and you'll get one. No form, no conditions, no questions about whether you watched it.

Have your first one live tonight.

Thirty minutes, two live campaigns on screen, and the prompt that builds the next one in four.

Get the session — $97 →
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